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legacies / planned giving

Re: Finding Legacy Stories

Legacy marketing - 14 May, 2013 - 12:46
HI Alison It always fascinates me as to how many people do NOT want to listen to a pledger story, I tend to find pledgers in focus groups and the only ones

Re: Finding Legacy Stories

Legacy marketing - 14 May, 2013 - 12:46
HI Alison It always fascinates me as to how many people do NOT want to listen to a pledger story, I tend to find pledgers in focus groups and the only ones

Finding Legacy Stories

Legacy marketing - 14 May, 2013 - 12:13
I am very keen to have current pledgers tell their stories as to WHY they have chosen to leave a legacy to us as I know this to be a very powerful way to

Legacy Bulletin Issue 2 2013

Legacy marketing - 13 May, 2013 - 15:39
I have pleasure in attaching the second Legacy Bulletin for this year, providing top-line Legacy Monitor data for the 12 months to March 2013. I'm also

Re: SOLICITORS JOURNAL Charity & Appeals Supplement

Legacy marketing - 13 May, 2013 - 13:43
Hi Claire We also advertise in the Charity supplement, a very basic ad with our details. This is more for ensuring our contact details are out there and that

Re: SOLICITORS JOURNAL Charity & Appeals Supplement

Legacy marketing - 13 May, 2013 - 12:34
You cannot possibly measure the value except in the knowledge that getting your name out there adds to the 'drip, drip' of legacy marketing/appeals. We do

SOLICITORS JOURNAL Charity & Appeals Supplement

Legacy marketing - 13 May, 2013 - 12:26
Hello. I'm new to legacy fundraising and we have been approached by Solicitors Journal regarding advertising in the supplement. Does anyone have any

Re: Topic of the Month - May - What makes a good legacy website?

Legacy marketing - 10 May, 2013 - 23:18
Hi All, OK I have to own up to the fact that suggested the monthly topic of websites and legacy pages. I am at my wits end to find a good one. I have looked at

Re: Topic of the Month - May - What makes a good legacy website?

Legacy marketing - 10 May, 2013 - 14:32
Hi Matt, I've designed legacy "micro sites" for charities. The one that is still currently in use is on the horticulturalists' charity Perennial website:

Re: Topic of the Month - May - What makes a good legacy website?

Legacy marketing - 10 May, 2013 - 13:24
A slightly random observation on the topic, but I read the other day that a couple of US non-profits have now stopped print marketing for planned giving, and

Topic of the Month - May - What makes a good legacy website?

Legacy marketing - 10 May, 2013 - 12:40
Hi everyone, Hope you are all having a lovely Friday! Before the weekend arrives, we wanted to take advantage of those good vibes and start a discussion for

IOF Technology SIG conference

Legacy marketing - 10 May, 2013 - 10:36
Hello all The IOF Technology Special Interest Group have asked us to pop out a mention of their next conference, happening on the 17th May The details of the

Re: Memory Giving

Legacy marketing - 7 May, 2013 - 10:31
Hi Matilda, We very recently subscribed to Memory Giving around 6 weeks ago and have received one in memoriam donation so far. The notifications from this

Re: Top tips

Legacy marketing - 3 May, 2013 - 17:04
At Action  for Blind People I briefed the visually impaired switchboard man and he took a call, transfered it to me, with the words 'I think we have one here,

Re: Memory Giving

Legacy marketing - 2 May, 2013 - 11:08
Hi Matilda We've registered following a donation - everything went smoothly. I think it's probably less that the FD is promoting a specific charity and more

Memory Giving

Legacy marketing - 2 May, 2013 - 10:30
Hi there I have just been informed that we have received a donation via an organisation called Memory Giving. I am wondering whether to register on the site

Re: Legacy Prospect Database screening

Legacy marketing - 30 April, 2013 - 15:59
Hi Sue, Richard and the group It may sound odd coming from us here at Prospecting for Gold but I share some of Richard’s concerns. Having tried to test our

Next event....

Legacy marketing - 30 April, 2013 - 11:02
Hello all We're very pleased to be able to tell you that Russell James has agreed to come back and share his latest research with the group on 17th July.

Legacy telemarketing campaign

Legacy marketing - 30 April, 2013 - 09:29
Hi all I'm after a bit of help; We are planning a small follow up telemarketing campaign to enquirers from a recent legacy mailing but numbers are quite low

Re: The legacy prospect database

Legacy marketing - 29 April, 2013 - 19:17
Hi Sue I do not really feel it its that relevant to legacies becauase wealth is rarely a legacy indicator/propensity model. It might be OK as a part of a

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