- Author: Judy Allen
- Publisher: John Wiley & Sons
- Number of Pages: 417
- Binding: Hardcover
- Published: 24th April 2009
- Price: £25.95
This bestselling all–in–one guide to the event planning business is back and better than ever, fully updated and revised to reflect the very latest trends and best practices in the industry. This handy, comprehensive guide includes forms, checklists, and tips for managing events, as well as examples and case studies of both successful and unsuccessful events.