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Britons collect £54 million in loose change each week...
Submitted by howardlake on 19 September, 2008 - 09:52.
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That's an attractively large sum of money, yet very little of it finds its way into charity collection boxes.
Although 59% of people save their coppers and loose change in jars, bottles and moneyboxes, only 5% of people give away their spare change or drop it in a charity box, and only 4% give it to their children.
Those are the findings of a survey for moneysupermarket.com.
In total, the British public stores £2.8 billion of loose change in bottles and moneyboxes every year.
The figures are derived from an online poll of 2284 UK adults between 13 and 17 of June 2008 carried out by Opinium. Results have been weighted to nationally representative criteria.
So, how do fundraisers persuade their supporters to release some of this change to benefit charities? Any ideas?
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there was a time
when Post Office Counters was the single largest handler of change.
That has steadily changed as Post Offices have lost various parts of their business to online provision.
You could always take a bag of change in to the PO and they'd cash it up into notes.
The biggest issue I guess is what you do with all that loose change nowadays. It is too heavy to put in your pockets, you can't easily get the bank bags you used to, carrier bags are going out of fashion....
Supermarkets often have the loose change machines (and great fun they are for the kids) but I have even noticed them declining of late.
So perhaps charities should provide a service through their shops? Although there is then the issue of them carrying volumes of cash and the security problems.
Keith Grinsted
07841 312711
kgrinsted@premiercontact.co.uk
Premier Contact Ltd
...making your voice heard!
www.premiercontact.co.uk