Howard Lake spoke on "Using Twitter to increase event participation" at Classic Tours' one-day seminar on new technology and social media in London on 13 November 2012.
My fundraising career started in the mid 1980s at direct marketing agency Watson Ward Albert Varndell where I learnt the importance of maintaining an up to date database of donors and the power of “fo
I’ve been investigating “Big Data” of late. Specifically, how this emerging field can offer opportunities to charities to make their fundraising more effective.
After another record-breaking year (quite literally – we broke the world record for the most people doing the agadoo!) I am home and putting into practise some of the very best learning and developmen