johnthompson's blog

Having raised an incredible £489,000 in 2008 to fund animal rescue centres and charities across the UK, this year's Pedigree Adoption Drive (PAD)has set a target of £600,000.

Research from integrated marketing agency, Joshua G2, suggests that “word-of-web” and cause-related marketing should be given serious consideration as strategic brand building tools capable of ena

Burton’s Foods is investing £750,000 in a marketing push across its complete range of Jammie Dodgers, including newly launched Splat Snacks, to help raise £160,000 for Red Nose Day.

Camelot has suspended kiosk lottery terminal manager, InfoPlace UK, as a National Lottery retailer following serious concerns about its financial status.

Cereal-munchers collecting three separate promotional codes printed on 22 million packs of Kellogg's products can now adopt a monkey in partnership with Born Free.

War Child has announced the full list of artists and songs that feature on its new album “Heroes”, released on Parlophone on February 16th.

HMV adopts children's cancer charity CLIC Sargent as charity partner until 2010.

http://www.musicweek.com/story.asp?sectioncode=1&storycode=1036232&c=1

Chris Hohn, the hedge fund manager, has donated £466m to the Children's Investment Fund Foundation via The Children's Investment Fund (TCI)

Brandrepublic reports that NHS Lotteries will launch with an £8m advertising budget later this year.

Google’s homepage is currently providing a link to make donations to either UNICEF or DirectRelief to help support their efforts in cyclone-hit Myanmar

http://www.google.com/myanmarcyclone/