Social enterprises are a vital part of any community, offering innovative and life-changing solutions to social and environmental issues. Any business with a mission to make a change in the community or environment needs cash in place to make it work, which is why fundraising for social enterprise is so important. Raising capital can be a real issue for start-ups. Yet, there is such diversity in social enterprise, which is why it is such an exciting and engaging field for fundraising.
Fundraising for social enterprise ideas using crowdfunding is a great way to build a budget, especially if you show great belief and enthusiasm for your project and build an inspirational pitch. People are more likely to dip into their pockets for a worthy cause, a mission that will make positive and long lasting change. Those who invest in a social enterprise and see their contribution make a real difference will feel a sense of worth and will want to share the project with friends, family and colleagues (and they are more likely to contribute to your next crowdfunder).
So, how to fundraise for social enterprise using crowdfunding? Whether you are looking for support for young people, finance for a health or educational issue or funding to aid worthwhile environmental cause, crowdfunding is a great place to start.
Crowdfunding for social enterprise gives you the freedom to get creative and generate great concepts that will draw attention to your campaign. Make it an interactive process and get a great team together – have a brainstorming session, put together some great rewards and you will start to generate a real buzz within your business, which will then be reflected in the campaign you put together – get it out there, get it seen, get people talking about it and sharing it.
For attracting lots of small donations, go local – be seen, be personable, know your project, know your facts – these small donations could well be the backbone of your fundraising campaign. You need to be clear on how your social enterprise fundraising will give back to the local community and what it will do for the community in the future. If you show how your social enterprise can inspire, excite, make change and move forward, you are on the right track.
As your campaign gains momentum and recognition, you could look at how local or national businesses could help. Are there businesses that can benefit from being associated with you? Are there businesses that work in the same or a similar industry that might want to partner with you? A respected, renowned partner or associate will add great kudos to your campaign and their experience and knowledge could also prove invaluable for your enterprise, now and in the long term.
Here are some crowdfunding ideas:
Through crowdfunding, offer businesses the chance to buy advertising space at your offices or on your website. Offer to promote them on your social media sites and give a link back to their business on your website.
Maybe you could offer local businesses the chance to purchase a stand at your official launch better to sell their products or services? What about selling adoptions or sponsorships through your crowdfunding page – this is especially useful if you are involved in an environmental or social project where people might adopt an animal in danger or sponsor a child to get through school in a poorer country or region.
Whatever your social enterprise, crowdfunding is a great way to raise funds and awareness for your cause.
View fundraising for social enterprise projects at www.crowdfunder.co.uk.
Get in touch now to start your fundraising for social enterprise project using Crowdfunder