Date: Fri, 21 Mar 2003 14:08:44 +0000
From: Jane Isaacs
hello, list members
If you spotted an earlier posting from me, you will know that I'm working
on a rewrite of the Open University's fund-raising course. I've got a
couple of queries I wonder if anyone might be able to help me with.
I'm wondering how common is the use of 'Case Statements' - either in terms
of the terminology or the approach itself - in UK fundraising. It's been
evident in a lot of the US material I've looked at but not sure how far
it's adopted in the UK - my assumption is that's it's likely to be a
practice in larger rather than smaller organisations but happy to be told
otherwise.
On evaluation I'd be interested in hearing from people about the
approaches they take to assessing whether a particular event/ campaign etc
was 'successful' or not as I'm keen to include some 'real life' case study
examples of how real fundraisers go about doing things.
As before, please reply direct to my email address below if that seems
more appropriate.
regards
Jane
Jane Isaacs
tel/ fax 01902 773372
mobile 077 6636 8891
jhi2@tutor.open.ac.uk
