Hiya,
Does anybody know whether there has recently been any research into the UK's best attended and/or high grossing mass participation events?
I'm particularly interested in the history of the event, the rate of growth and expenditure Vs income. Also whether reg fees are charged and if a minimum target of sponsorship is require to participate. Just trying to build a case for 'low ask,' event and this would be very useful.
Alternatively, if anybody has info of their own events that they are willing to share, I be really grateful.
Many thanks,
Ruthie x