I didn’t make this term up, honest. It was shared with me by my cousin as he was describing what it felt like when senior managers just spew forth ideas that those a bit closer to the coal face suspect haven’t really been thought through... Here’s the Wikipedia definition.
Stuart Glen, Fundraising Manager at Kilbryde Hospice, recently asked UK fundraisers via Twitter for examples of good tribute fund campaigns by charities.
We all know the importance of effective marketing in advance of our events; setting objectives, targeting our audiences, raising awareness of the event and whetting potential attendees’ appetites with sneak previews and relevant information.
This week's NFPtweetup, at which charity staff meet up to share experiences of and ideas for using digital media and tools, focused on gamification and how charities could use it.
The British Heart Foundation has worked with augmented reality app specialists Blippar to try to persuade smokers to quit and use the money saved for something else.
Nationwide Building Society's members are now able to vote online for the charities they would like to receive £5,000 of funding, as part of the Society's new initiative - The Bi
