Recent News
Recent News
Tracey Pritchard is Friends of the Earth's new Head of Fundraising
Tracey Pritchard has begun work as the new Head of Fundraising at Friends of the Earth where she will be responsible for the campaigning charity's direct marketing, trust and major donor activity. She will report to Joe Jenkins, who was recently appointed as the organisation's Director of Fundraising, Communications and Activism.
She joins Friends of the Earth from the Royal National Institute of Blind People (RNIB) where she had worked as Fundraising Strategy and Planning Manager since 2009, overseeing the design and delivery of business and market development, integrated marketing and audience management work.
Before this she spent two years as a freelance charity consultant and fundraiser, leading campaigns for RNIB, Humanade, Reprieve and regional
charities. Before that she had spent 12 years at disability charity Sense, where she rose to Deputy Director of Fundraising.She has also been a Friends of the Earth supporter for more than 20 years.
Andy Atkins, Executive Director of Friends of the Earth, said: "More than 90 per cent of our income comes from individuals so supporting our vital work with donations really can make a difference.
"Tracey brings a strong track record of delivering results through strategic fundraising planning and implementation - just what we need to help us make the most of today's rapidly changing context."
Institute to hold its first face-to-face fundraising conference
The Institute of Fundraising is to run a one-day conference on face-to-face fundraising, the first time it has held a conference on this method of fundraising. The event will take place on 30 September 2010 at Friends House, London.
Topics to be covered include advice and views on developing donors through face-to-face fundraising, benchmarking its effectiveness, and starting a face-to-face campaign from scratch.
The issue of hostility against face-to-face fundraising from some of the public, and some online and print commentators will be explored in a panel session at the event. Louise Richards, Director of Policy and Campaigns at the Institute, Ian MacQuillin, Head of Communications at the Public Fundraising Regulatory Association (PFRA) and Alastair McLean, Chief Executive, Fundraising Standards Board, will be taking part in this discussion.
Richard Verden, Head of Individual Giving, British Red Cross and Chair of this event, said that he hoped that the event would help raise awareness of the benefits of face-to-face fundraising and its best practice standards. @Face-to-face fundraising is a key element in British Red Cross fundraising strategy and will continue to be in the future", he added.
Mick Aldridge, Chief Executive of the PFRA, commented: @Face-to-face is one of the few methods of fundraising that is holding its own during the recession with some charities reporting that it’s the only donor recruitment method that works for them. Yet some people within the charity sector continue to refuse to acknowledge that face-to-face is an integral part of the fundraising mix. That’s why it is so important that charities and agencies are coming together at this conference to share what works for them and to reinforce the case for investing in face-to-face fundraising."
The event, 'Face-to-Face Fundraising: Effectively and Sensitively Communicating with Existing and Potential Supporters' costs £175 for individual members of the Institute of Fundraising, £225 for not-for-profits, and £275 for commercial organisations.
CRH and Simon Communities initiative hits €906,000 this year
Ireland’s largest company CRH, the building materials company, has announced that it is to donate €906,658 to the Simon Communities of Ireland this year through its workplace safety partnership programme with the homelessness charity.
The CRH Simon Safety Challenge is an all-island initiative that assists in Simon's work in tackling homelessness both north and south of the border. For every accident free quarter (three months) achieved at any CRH company location across the island of Ireland, a sum of money is donated to the Simon Community operating in that region, up to a maximum of €1 million over the course of the year.
Since the commencement of the partnership in 2007, CRH have donated over €2.5million to the Simon Communities of Ireland and the Simon Community Northern Ireland. In 2009, CRH donated €842,355 to the Simon Communities of Ireland under the initiative. This year’s donation, an increase of €64,303 on last year’s sum reflects the sustained improvement in CRH’s health and safety record over the course of the past twelve months, according to the company.
Jim Farrell, Safety Challenge Coordinator with CRH said: “We place huge importance both on workplace safety and on our continued commitment and innovative approach to corporate social responsibility”.
The companies participating in the Challenge include the building materials providers Roadstone Wood, Northstone as well as Ireland’s largest cement producer Irish Cement Ltd.
A4e partners with Homeless World Cup
A4e, the international public services provider, has signed a four-year commitment as the employment and skills partner with the Homeless World Cup.The Homeless World Cup, is an annual international football tournament working with 64 national grass roots football projects to reach 30,000 homeless players each year: as a result "over 70% of lives are changed for the better". The 8th Rio 2010 Homeless World Cup takes place from 19 - 26 September 20100 on Copacabana Beach, Rio, Brazil.
The UK-based A4E will provide practical advice and guidance, as well as information about careers and training to help all players involved find sustainable employment. Making use of their worldwide networks, A4e will also support and advise NGOs on their individual employment and skills programmes.
PFRA publishes guidance video on street fundraising
The Public Fundraising Regulatory Association (PFRA) has published a best practice video about street fundraisers for council licensing officers and town centre managers. It is designed to let them know what to expect of fundraisers visiting their areas under the terms of a site management agreement.
The video has been published in a new best practice section on the PFRA website, which also explains the solicitation statement and the ‘three step’ rule.
About Face – A guide to street face-to-face fundraising from PFRA on Vimeo.
Nick Henry, PFRA’s head of standards, said: "The Institute of Fundraising’s Code of Practice on Face-to-Face Activity lays the ground rules for best practice but there is a lot that fundraisers have to do that isn’t specified in the code."
The solicitation statement, or 'disclosure' as fundraisers call it, is one example. The Charities Act 2006 requires that fundraisers have to give the solicitation statement, which tells donors how much the fundraising agency is being paid by the charity, when a donor agrees to make a donation.
Nick Henry points out: "The solicitation statement sounds straightforward, but the rules governing it are quite complex and can often be misinterpreted. That’s why we have gone to some length explaining them in the new best practice section."
PFRA will enhance the best practice pages with further guidance over the coming months.
Any council official who would like a DVD containing the video should contact PFRA’s head of policy Toby Ganley at toby@pfra.org.uk, or call on 020 7401 8452.
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