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Consulting / agencies

Cats Protection reaches finals of IDM awards

Kitten

Cats Protection is the only charity to have been short-listed for the final round of judging in the 2003 IDM Business Performance Awards.

The charity says that its direct marketing strategy, developed with TDA, is making a "significant impact on business performance." The programme has focused on generating regular giving rather than one-off donations.

Macmillan launches first direct response TV ad

Family portrait from TV ad

Macmillan Cancer Relief has launched its first ever television fundraising campaign to secure new donors and increase the awareness and understanding of Macmillan's work.

British Legion awards two marketing contracts

The Royal British Legion has awarded two three-year contracts to marketing agencies Citigate Albert Frank and Target Direct.

The agencies, who have both worked with the Legion before, will focus on the development of the award-winning Poppy Appeal campaign, and on the 60th anniversary of D-Day in 2004 and VE Day in 2005.

Motability appoints Siren PR

The PR agency will help the leading car scheme for disabled people raise its profile in its Silver Jubilee Year.

Siren PR will work alongside Motability's in-house teams throughout 2003, its Silver Jubilee Year.

Bill Bruty shares trusts analysis

Trust fundraising consultant and trainer Bill Bruty has shared some "startling results" from his analysis of some trust income figures.

Bruty shared his figures on the trust-fundraising e-mail discussion list. He reported that the majority of trust income will come from a small number of trusts.

Blackbaud seeks nominations for 2003 TechnOvation award

Blackbaud, the technology provider to non-profits and educational institutions, is seeking nominations for its annual TechnOvation Award.

The 2003 grand-prize winner of this international award, which recognizes organisations that use Blackbaud software in an outstanding or innovative way, will receive a $5,000 donation.

Call Centre picks up Investors in People award

Investor in People logo

Fundraising and marketing agency The Phone Room (TPR) has been recognised as an Investor in People (IIP).

The prestigious IIP award, an official government standard for staff training and development, was conferred on TPR after two years of formal assessments.

RSPB launches 550,000 member appeal on Cliffe airport protest

No airport at Cliffe graphic

Half a million members of RSPB will receive a special appeal next week urging them to join its high profile protest against the proposal for an airport at Cliffe in Kent that threatens to destroy important coastal wetland habitats.

NCRI selects agency to redesign its Web site

The National Cancer Research Institute has chosen Thoughtbubble to host and redesign its Web site.

NCRI is the co-ordinating body for 15 cancer organisations in the UK, such as Breakthrough Breast Cancer and Macmillan Cancer Relief.

The new site will launch in April 2003.

BRG Direct helps hospice with short-notice Christmas campaign

Direct marketing agency BRG Direct has helped East Anglia's Children's Hospices (EACH) mount a Christmas appeal at very short notice.

While it is sensible to plan direct marketing campaigns well in advance, some charities and agencies can still enjoy record results even if they do leave it rather late.

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