The latest Directory of Social Change flyer highlights two upcoming publications for fundraisers. Organising Special Events has been written by Stephen Elsden and John F Gray, both of the British Red Cross, and Find the Funds has been written by prospect research pioneer and founder of The Factary, Chris Carnie.
It's a quirky name, but that's the point. The Cow Shed Network has spotted the value of generating income by signing up for various affiliate/referral programmes. They are encouraging people to visit their site, view adverts, buy domain names, buy products from the suppliers they link to, and all to raise funds for charities.
It might just be sour grapes that Sir Cliff has grabbed the number one slot against all odds, but music industry insiders today claimed that charity singles are harming the singles charts. There are five singles already released or about to be released that are being sold to raise money for charity.
Michael Brooks examines animal charities' Web sites in The Guardian Online today. He visits large and small organisations' sites, and remarks on the fact that "The Blue Cross has moved into cyberspace to raise funds, even running its own ISP." Read his story, "Weblife: Animal Rescue" at NewsUnlimited.
NetAid, the ambitious online fundraising and campaigning initiative, was branded a "flop" in today's The Times. Media correspondent Paul McCann writes that "the series of rock concerts broadcast on the Internet last month, attracted only £625,000 in online donations."
Abbey National is offering a toy donation programme whereby it is collecting toys and games at 40 of its branches around the country and then distributing them to 10 children's hospitals.
The charity Christmas card business is now valued at £120m a year. It started in 1947, according to UNICEF, when a seven-year-old Czech girl's thank-you card to UNICEF was reproduced as a greetings card and sold to supporters.
Will this be the first genuine e-Christmas in the UK? Will shoppers really take to the Net in a big way? If so, which are the charities that are ready and waiting for them? A quick glance at the charity Christmas catalogues suggest that some are more ready than others.
National newspapers have traditionally run Christmas charity appeals. Despite having had award-winning Web sites for up to three or four years, very few of them have featured their Christmas appeals on their Web sites.
Are they integrating their Web sites more effectively this year?
