Conducting a Successful Capital Campaign : Comprehensive Fund Raising Guide for Nonprofit Organizations

Authors:

Marilyn Bancel, Tom Seiler

ISBN Number:

0787949892

Price:

GBP 32.5

The new, revised and expanded version of one of the leading guides to planning and implementing a capital campaign. Dove presents an authoritative, systematic guide to every aspect of a capital campaign. He provides new discussions on such important topics as linking strategic planning to fundraising, conducting external market surveys, defining leadership roles, and establishing a campaign and solicitation process.