Promoting Your Cause: a Guide for Fundraisers and Campaigners

Submitted by admin on 10 December, 2007 - 18:28.

Authors:
Bill Eager
ISBN Number:
1900360950
Price:
GBP 10.95

Full of ideas to raise the profile of your organisation, establish a positive reputation, increase awareness of your cause and communicate effectively with your target audience. It covers:

  • defining your audience
  • printed material
  • Web sites
  • video and audio
  • using the media
  • open days, road shows and exhibitions
  • making a presentation
  • merchandise
  • creative packages
  • tracking your progress and planning ahead


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