Tips And Techniques That Will Work For You.

The former development director of The Cleveland Orchestra has condensed his nearly three decades of fund-raising experience into a concise self-help guide. In just 115 pages you will learn the ins and outs of successful annual, endowment, capital, sponsorship and underwriting campaigns.

Step-by-step instructions teach you how to develop a realistic campaign goal and produce an effective solicitation kit.

Samples of virtually every form you'll need to organise your work have also been provided - from income projection sheets and campaign timelines to pledge cards.

Other chapters deal with identifying promising funding sources, rating and evaluating prospective donors, and planning and managing a campaign.

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