MAJOR GIFTS> Scoring & ranking major givers

Submitted by Forum_Admin on 10 May, 2004 - 19:16.

Date: Mon, 13 Jan 2003 09:33:46 EST
From: John Rodd

I'd like to know how major gifts people 'out there' would rank and prioritise
a database of large givers (over C$5000 per gift) with large lifetime values
(one exceeds $150000), but where the recency of gifts varies from 2002 to
1997 and the number of gifts varies from 1 to 30.

John Rodd
Director Data, Research & Systems
Stephen Thomas
'Making data come alive!'
184 Front Street East, Suite 501
Toronto, Ontario M5A 4N3
Tel: 416 690 8801
Fax: 416 690 7256

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MAJOR GIFTS > re: Scoring & ranking major givers

Date: Sun, 19 Jan 2003 16:41:34 -0800
From: Ronald Biava

Re: John Rodd's question on ranking major donors: I would estimate their
ages if possible, and rank the oldest donors of recent large gifts as my top
priority for attention, as planned gift prospects. In fact, with a
population as described, I'd give priority to all the seniors first; after
all, someone who gave $5K 5 years ago is still probably worth more gifts of
that caliber--but if a senior, you've got fewer years available to
cultivate.

Ron Biava

----------------------------------
Ronald L Biava
University Relations &
Fund Development Counsel
[email]ronbiava@earthlink.net[/email]
+1 503 675 0291 voice
+1 503 699 1397 fax
+1 503 437 2985 mobile
P O Box 69203
Portland, Oregon 97239 USA

MAJOR GIFTS > re: Scoring & ranking major givers

Date: Sun, 19 Jan 2003 18:07:16 +1100
From: Robyn Allcock

John

I think it is difficult to draw a conclusion based on that level of info -
would prefer to look at correlations between factors such as frequency and
recency - and a few other criteria - e.g. lengths of time individual donors
had been contributing.

Robyn Allcock
[email]propopuli@optushome.com.au[/email]

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