Submitted by Forum_Admin on 16 June, 2007 - 06:00.
I'm a little concerned that the recent bad press about the payroll giving grants, has detracted from the scheme overall.
In my opinion, the charity sector is still dragging its heels on this issue. I'm not talking about the PGO's, PGA,s or IofF, but charities.
Is there any charity devoting any serious time to celebrating the 20th Anniversary with a campaign this year?
Thoughts welcome.
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RE: Payroll Giving
[quote]I'm a little concerned that the recent bad press about the payroll giving grants, has detracted from the scheme overall.[/quote]
The scheme was already horribly underspent before the bad press...
[quote]In my opinion, the charity sector is still dragging its heels on this issue. I'm not talking about the PGO's, PGA,s or IofF, but charities.
Is there any charity devoting any serious time to celebrating the 20th Anniversary with a campaign this year?
Thoughts welcome.[/quote]
In my opinion, most charities still aren't going for payroll giving because it's pretty short on success stories, despite some charities having given it a good go. Not only do people change jobs more often than ever, making direct debit a much safer bet for donor retention, but charity giving is seen as a personal thing, and bringing it into the workplace is bound to be a harder sell for most people.
Its advantage for most people was wiped out by the introduction of Gift Aid: it may be marginally more convenient for higher rate taxpayers, but only if they never want to change their donation amount. These days, it's mostly a system that makes it harder for people to give than setting up a Gift Aided direct debit - I can see why charities wouldn't want to put people off.
James