This is my first post to this forum, and I would like to ask a question please.

I run a small charity that is trying to grow big, and I have made enquiries of a Direct Marketing company for a direct mail campaign.

The company will create a mailing piece, print it, and mail to a number of lists, a mailing total of 50,000. They estimate that we should be able to add 500 new donors to our database as a result of this mailing.

The cost to me will be £30,000, and I am just wondering if members of this forum think that this is a fair cost or if it is too high/low - I have no way of knowing this.

Any advice/suggestions etc. would be more than welcome.

Thank you
jc