About Sarah

Sarah Hughes is Charity21's owner and lead consultant.

After 9 years running new media at CAF (Charities Aid Foundation), I started Charity21, a new media consultancy which is all about skills for the 21st century. Top of my list of passions is modernising charity and enriching the virtual giving experience. Please join in the discussion with me if you want to ask 'so what does that actually mean?'!

Charity21 offers advice and support in all areas of electronic media from developing strategy to gathering requirements, but at the end of the day I believe it all has to do with goals and relationships. The 'new media' part is the toolkit, not the purpose.