The secrets of an effective major donor fundraising campaign

Event Details -

• Date: 01/03/2012 - 14:00 - 22/03/2012 - 14:00
• Venue: Central London
• Fee: GBP £1,250 + VAT

This is a very special course for those involved with Major Donor Fundraising who would like to take their skills to the next level, especially in that crucial area of making the ask.

The course is limited to 16 participants and runs for four weeks, one afternoon a week in Central London plus one follow up session over lunch.

The course is designed to refresh your existing skills and challenge you to achieve more. You will meet weekly as a small group, sharing experiences and drawing on the expertise of one of the most successful high value fundraisers in the UK, there will be opportunities to present examples of asks that you have undertaken and to talk through specific problems. The course offers exciting perspectives on reaching new prospects, cultivating your existing donors and overcoming barriers to establishing major gift fundraising within your charity.

On at least two occasions the group will be joined by a major philanthropist, who will share their experiences as a significant donor to charity, or as someone familiar with asking their peers to give. They will lead a discussion about the crucial relationship between the professional fundraiser and committed volunteer.

Previous guest speakers include, Jon Aisbitt, Nigel Doughty, Lord Stanley Fink, Lord Michael Levy, Dame Gail Ronson and Richard Ross.

Over the period of four afternoons you will gain an insight into all the components for a successful major donor campaign:

• Is your organisation ready for a major donor programme
• How to identify potential major donors
• Why do donors give
• The seven steps plus one
• How to use events to engage major donors
• When and when not to introduce a pledge
• How to maximize income from major donors
• How to ask for money
• The good, the bad and the ugly – case studies of getting it right and getting it wrong!

This course is intended to help people with experience of major gift fundraising. Ideally, you will be a working practitioner or manager within your organisation and seeking ways to significantly increase your income from major gifts. We welcome applicants who are facing serious challenges with their fundraising approach, as we believe that this course will help you plan for the future and secure substantial new income in the years ahead.

Places are strictly limited. Early booking is essential. Please complete the accompanying booking form.

The cost of the course is £1,250 +VAT for four sessions.
(For clients of Solid Management the cost is £1,000+VAT.)

Next Course dates for 2012 are March 1st, 8th, 15th and 22nd (from 2pm-5.00pm) plus course lunch 13th April

Further Information -

• Company / Organisation: Solid Management and Consultancy
• Contact: Jeff Shear
• Email: jeff@solidmangement.co.uk
• Phone: 07771711188
• Website: Solid Management