- Author: Gordon Owen
- Publisher: © Gordon Owen : ® Author & Publicist
- Binding: Kindle Edition
- Published: 1st January 1970
This Kindle edition covers the subjects of Relationship Fundraising, The need for one to one communications, Making the Transition, Insight into the strategic decisions involved in making such a transition, Combining your fundraising strategy with your IT strategy, and process driven examples of personalised multi-channel communications.