Fourth NFPtweetup shows growth in charity interest in Twitter

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The fourth NFPtweetup took place last night in London, and over 70 of the 90 delegates turned up to join in the informal discussion and learning event for all those interested in how charities and voluntary organisations can make effective use of Twitter.

It's now 10 months since the first NFTPtweetup took place with around 30 people turning up, all fitting in, albeit snugly, into the room above the Coach and Horses in Soho.

This time we took over the large meeting room at Breast Cancer Care, just behind Tate Modern on London's South Bank. As before, the event was organised by Beautiful World, and supported by Justgiving, whose sweatbands proved the unexpected hit of the event.

As before, the ability to meet in person lots of other charity staff and people who work with charities who have all wrestled with Twitter and in many cases used it effectively in their work, proved a big draw.

The event started with a collaborative slideshow, with contributors invited to explain what their slide meant. The topic of this slideshow was "Something good your organisation has achieved with Twitter".

Rachel Beer of Beautiful World welcomed everyone:

Although there was no live video or audio feed this time, plenty of other Twitter users followed the event online, viewing the slideshow on Slideshare.net, and joining in with the Twitter reports and discussions:

http://twitter.com/#search?q=nfptweetup

Once again, there were some inspiring stories of what charities and individuals had achieved, and several participants thanked people in the room for their online support and help via Twitter.

After a couple more short presentations from Women's Resource Centre and DiabetesUK, we split into four different groups to discuss different aspects of Twitter - ROI/KPI, achieving senior management buy-in, what people Tweet, and a general how-to surgery.

The groups then shared their discussions and ideas with the rest of the delegates:

There were plenty of other people reporting and commenting on the event, including:

* Beautiful World's photos

* Jonathan Waddingham's live blog

Their reports, together with this one, will be linked on the NFPtweetup site:

www.nfptweetup.org.uk