Google Analytics for charities, in handy tweet-sized tips

Last week Dawn Newton from Healthy Planet organised a free Google Analytics training day for charities, delivered by Periscopix at Google Campus, London.

Kirsty Marrins attended and has produced a very detailed, and very useful Storify account of the day. It is packed with practical tips, links, examples, and images of some of the slides from the course.

Google Analytics and its role in helping improve digital fundraising is well-known to many fundraisers, but a quick scroll down this report should reward you with some new ideas and approaches to take.

Photo: healthy_planet on Flickr.com