A quick follow-up on the Great Charity Shake Off from Kirsty Marrins
The #CharityShakeOff.
Loved the idea behind the campaign and think something interesting has come out of the initial numbers...
Macmillan received 191 votes and generated £1.69 per vote. RNLI received 175 votes and generated £2.31 per text. Mencap received 27 votes at £3 per vote. As Kirsty has pointed out in the comments, I suspect there is an element of getting what we ask for in our fundraising messages as RNLI simply asked for more via specific amounts...
What do you think?
