HelpAge magazine edition focuses on fundraising
Howard Lake | 12 September 2013 | News
The current issue of Ageways, the bi-annual magazine of HelpAge International, focuses on fundraising advice, with advice from fundraising specialists around the world. It has been published in association with Resource Alliance, the charity which strengthens fundraising capacity of nonprofits around the world, and runs the annual International Fundraising Congress.
The magazine is being destributed to both organisations' global networks of 10,000 organisations. It can also be downloaded for free from the HelpAge International website.
The edition focuses on assisting organisations that work with older people, but much of the material is applicable to a wide range of charities and voluntary organisations, large and small.
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Articles focus on issues such as planning a fundraising strategy, how to find and keep donors, branding, sources of funding and proposal writing. UK Fundraising's Howard Lake contributed an article on digital fundraising.
The other contributors were:
- Sarah Barzel, Director of Community Relations and Training at Possibility International
- Lutz Hethey, Executive Director of HelpAge Deutschland
- Maria Ros Jernberg, Chief Executive of the Swedish Fundraising Council
- Simone Joyaux, consultant at Joyaux Associates
- Neelam Makhijani, Chief Executive of the Resource Alliance
- Joseph Michael, Fundraising Manager at the Resource Alliance.
- Jill Nadolski, Operations Manager of EEIBA
- Mayur Paul, Head of Communications and Brand at HelpAge International
- David Zerman, Chief Executive of Possibility Australia and Possibility International
Neelam Makhijani, chief executive at the Resource Alliance, said: "A fair and just world requires a strong, sustainable and productive civil society that has access to appropriate skills, knowledge and funding. By building the fundraising capacity of NGOs in this way we can help them achieve a much deeper, wider and sustainable impact.”
Celia Till, editor of Ageways, added: "Older people play a vital part in society and their numbers are increasing, yet they are widely overlooked by development projects. This issue of Ageways brings together the Resource Alliance’s expertise and HelpAge’s experience of fundraising for work with older people, with inspiring examples from our partners and programmes in Ethiopia, Germany, India, South Africa, Sri Lanka and Vietnam."
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.