Pontin's chooses Leukaemia Research as charity of the year

Holiday entertainment company Pontin's has chosen Leukaemia Research as its charity partner for 2010.

The company is organising a number of fundraising events throughout the year at its five seaside resorts at Southport, Brean Sands, Camber Sands, Prestatyn and Pakefield. It is also inviting its customers to add a £1 donation when booking their break.

The company will also invite a number of families with children affected by leukaemia to its Pre-Christmas Dreamland next month.

Graham Parr, Chairman at Pontin's said: "Families are really important to us as a traditional family holiday and entertainment company so we're delighted to support Leukaemia Research's commitment to keeping more families together through their groundbreaking research".

Pontin's is taking part in Leukaemia Research's Big Five-0 Challenge, in which the charity is asking companies to help celebrate its 50th birthday in 2010 by fundraising. The charity's Chairman of Fundraising, Alastair Campbell, is leading the Big Five-0 Challenge.

www.bigfive-0.co.uk