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Lindt Big Egg Hunt campaign uses mobile for consumer engagement in five cities

The Big Egg Hunt - photo: Ell Brown on Flickr.com

Following its success in London last year, the charity Big Egg Hunt is running again but this time across five UK cities over six weeks.

Send a Net, Save a Life ads switch to a regular giving ask

Christian Aid's 'Send a Net, Save a Life' monthly text giving advert

Christian Aid's 'Send a Net, Save a Life' campaign has been running for nearly three years, appearing on posters on London Underground trains and other places.

Mobile provider will return 100% of text donations

Likecharity launch

A new organisation which will allow charities to recoup 100% of the value of text donations has been launched in Ireland.

Plan UK train advert recruits regular donors through mobile

Plan UK train advert with SMS mobile response

Children's charity Plan UK is reporting success in recruiting regular donors via text in response to its outdoor advertising campaign to end child marriage.

Vodafone to match employees' £1m JustTextGiving target

Telecomms company Vodafone is urging its employees to raise £1 million for UK charities over the summer using JustTextGiving, the mobile giving service it has developed and funded in partnership with

Applications to benefit from ITV's Text Santa close next week

ITV Text Santa

ITV's Text Santa campaign returns in December 2012 with another series of major entertainment shows, all raising funds for charities working with disadvantaged people and promoting the ease of giving

Great Daffodil Appeal raises over £12,000 in text donations

Marie Curie Textlocal campaign poster in ladies' washroom

Marie Curie Cancer Care has raised over £12,000 through mobile donations in their biggest annual fundraising campaign, The Great Daffodil Appeal.

Appeal for new Royal Yacht for HM Queen and her charities

HMS Britannia bell - photo: Ian Rory on Flickr.com

An appeal has been launched to celebrate the Diamond Jubilee of HM Queen Elizabeth II by purchasing a Yacht for use by the Queen and which will also serve as a fundraising platform for over 600 charit

Sport Relief 2012 raised £7.9 million via text donations

Sport Relief has so far raised £7.9 million via £1, £5 and £10 mobile donations, a record amount for the biannual campaign.

DEC raises record £1.5m by text for East Africa Appeal

The Disasters Emergency Committee (DEC) has raised more than £1.5 million through SMS donations for its current East Africa Crisis Appeal. The figure includes Gift Aid from more than 70% of donors.

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