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New media, digital fundraising

Facebook Marketing For Dummies

Facebook Marketing For Dummies (For Dummies (Computers))
  • Authors: Paul Dunay, Richard Krueger, John Haydon
  • Publisher: John Wiley & Sons
  • Number of Pages: 336
  • Binding: Paperback
  • Published: 20th February 2012
  • Price: £17.99

Packed with new and updated content as well as real–world case studies that provide you with helpful frames of reference, Facebook Marketing For Dummies, 3rd Edition is an essential starting point for

Twitter for charities, non profits and voluntary organisations

Twitter for charities, non profits and voluntary organisations
  • Authors: Jim Byrne, Jeremy Webb
  • Binding: Kindle Edition
  • Published: 1st January 1970

Available in Kindle format, this book "will help you discover what makes Twitter so powerful and useful for charities, non profit and voluntary organisations.

The Social Media Marketing Book

The Social Media Marketing Book
  • Author: Dan Zarrella
  • Publisher: O'Reilly Media
  • Number of Pages: 244
  • Binding: Paperback
  • Published: 25th November 2009
  • Price: £15.50

Are you looking to take advantage of social media for your business or organization?

The New Community Rules: Marketing on the Social Web

The New Community Rules: Marketing on the Social Web
  • Author: Tamar Weinberg
  • Publisher: O'Reilly Media
  • Number of Pages: 370
  • Binding: Paperback
  • Published: 14th July 2009
  • Price: £18.99

Blogs, networking sites, and other examples of the social web provide businesses with a largely untapped marketing channel for products and services. But how do you take advantage of them?

Playing The Charity Card

Playing The Charity Card
  • Author: Craig Hartzel
  • Publisher: The Hartz Company Limited
  • Binding: Kindle Edition
  • Published: 1st January 1970

The complete guide to diversifying your charity’s fundraising revenue by benefitting from the annual billion pound greeting card industry.

Zarrella's Hierarchy of Contagiousness: The Science, Design, and Engineering of Contagious Ideas

Zarrella's Hierarchy of Contagiousness: The Science, Design, and Engineering of Contagious Ideas
  • Author: Dan Zarrella
  • Publisher: The Domino Project
  • Binding: Kindle Edition
  • Published: 1st January 1970

Want to learn how to maximize social media? When to do it, what words to use, who to tweet at?

Organizations Don't Tweet, People Do: A Manager's Guide to the Social Web

Organizations Don't Tweet, People Do: A Manager's Guide to the Social Web
  • Author: Euan Semple
  • Publisher: John Wiley & Sons
  • Number of Pages: 296
  • Binding: Hardcover
  • Published: 3rd February 2012
  • Price: £17.99

Today's managers are faced with an increasing use of the Web and social platforms by their staff, their customers, and their competitors, but most aren′t sure quite what to do about it or how it all r

The Future of Nonprofits: Innovate and Thrive in the Digital Age

The Future of Nonprofits: Innovate and Thrive in the Digital Age
  • Authors: Randal C. Moss, David J. Neff
  • Publisher: John Wiley & Sons
  • Number of Pages: 272
  • Binding: Hardcover
  • Published: 6th May 2011
  • Price: £30.99

In 2009, a group in the United Kingdom did something extraordinary.

Social Media for Social Good: A How-to Guide for Nonprofits

Social Media for Social Good: A How-to Guide for Nonprofits
  • Author: Heather Mansfield
  • Publisher: McGraw-Hill Professional
  • Number of Pages: 256
  • Binding: Hardcover
  • Published: 1st October 2011
  • Price: £22.99

With Social Media for Social Good, you have everything you need to get your organization online at all levels: Web 1.0: Websites, e-newsletters, and “Donate Now” buttons; Web 2.0: Blogging and social

The Third Screen: Marketing to Your Customers in a World Gone Mobile: How to Keep Up - and Soar Ahead - in the World of M-Commerce

The Third Screen: Marketing to Your Customers in a World Gone Mobile: How to Keep Up - and Soar Ahead - in the World of M-Commerce
  • Author: Chuck Martin
  • Publisher: Nicholas Brealey Publishing
  • Number of Pages: 240
  • Binding: Paperback
  • Published: 12th May 2011
  • Price: £14.99

This is not the Lean Back of the TV, or the Lean Forward of the PC, But Rather the Pull It Forward of mobile... It s up close, it s personal and it s always on.

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