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Whitewater share digital campaign lessons via The Glass Workshop

The Glass Workshop

Direct marketing specialists Whitewater have launched a year-long digital campaign for SolarAid, the lessons from which they will share as they progress.

RNID appoints Whitewater

Whitewater

RNID, the leading charity working with hearing loss and hearing health, has appointed specialist direct marketing agency Whitewater to help them review and deliver a new approach to their fundraising

RSPCA launches Big Christmas Feed campaign

The RSPCA is launching its 'Big Christmas Feed' campaign using a combination of TV, online, and warm and cold mailings to reach existing and potential new donors as it enters one of its busiest period

29th IFC meets David Attenborough

The Resource Alliance is promoting the 29th International Fundraising Congress with an amusing video created by Whitewater, with a voiceover from Whitewater's Kevin Kibble.

NSPCC tests legacy fundraising banner ads

The NSPCC has become one of the first charities to promote legacies to charities using online banner ads.

RSPCA launches 'I like pigs' appeal

'I like pigs' direct mail appeal from RSPCA (February 2009)

The RSPCA has launched a campaign to improve welfare standards for pigs in Europe.

New appointments for Whitewater

Nonprofit sector direct marketing agency Whitewater has taken on a number of senior staff to service new business wins and extra business from existing clients.

New insert tests for WaterAid

International development charity WaterAid is running a new regular giving insert campaign throughout January and February.

Baby Boomers more important than ever

With the pressure rising in the current recession, fundraisers should make sure they are making their messages 'boomer friendly', delegates will be told tomorrow at the Institute of Fundraising North

Time for online fundraising to make a difference, says Kibble

The current financial meltdown could be an ideal opportunity for online fundraising to prove its worth, Kevin Kibble told delegates at the Blackbaud conference this week.

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