Online fundraising service Give as you Live™ reports that 70% of charities' donations are received through offline channels, with just 30% coming in online.
Fundraising technology company Give as you Live is now partnering with over 2,000 retailers that will donate a proportion of the value of sales generated to participating charities.
Vogue.com's first Online Fashion Week takes place this week and shoppers on the site can raise funds for charity via the site as retailers will donate a percentage of each purchase to charitable cause