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Individual giving

Direct marketing, donor development, acquisition, stewardship, regular giving

Can effective fundraising ever be unethical?

Does the end always justify the means?  Does innovation always lead to an improvement?  Today’s blog is an open question around a service I’m sure many of you have come across this year – as I have recently.  Here’s the story...

Yoda takes to Twitter to dispense fundraising wisdom, he does

If you ever doubted the value of Twitter as a fundamental component of your professional fundraising development, prepare to think again.

I'm Sorry I Haven't a Clue on less successful fundraising charities

Graeme Garden and Barry Cryer - photo: oiyou on Flickr.com

This week's episode of BBC Radio 4's comedy programme 'I'm Sorry I Haven't A Clue' included a round in which the panellists were invited to suggest "some obscure charit

The telephone is every fundraiser’s greatest tool... if used correctly

We all know that communication is at the very heart of every relationship.

A founding Chief Executive's view on fundraising

Nicky Goulder - photo: Rob Clayton

It is a little over 10 years since I had the vision for Create, a charity that would make society fairer, more caring and more inclusive by using the power of the arts to transform lives.  Whe

The art of a simple 'Thank You'

Thank you bag. Photo: mandiberg on Flickr.com

How can charities say thank you to donors, supporters, event participants, members and anyone else who deserves those two words?

Examples of engaging UK tribute fund campaigns

Stuart Glen, Fundraising Manager at Kilbryde Hospice, recently asked UK fundraisers via Twitter for examples of good tribute fund campaigns by charities.

How to have a Happy Christmas

ActionAid Christmas 2012 direct mail campaign

There wasn’t a recognisable theme to the many appeals we produced for our clients this Christmas.

Managing your brand in a digital world

I went to a very enjoyable breakfast seminar by CharityComms about managing risk and reputation.

Your UK Fundraising

UK Fundraising - improving the effectiveness of charity and non-profit fundraisers

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