Skip to Main Content







Technology

Database, software, analytics

Using Facebook notes effectively

If you want to see an effective Facebook activity join this particular place now!

I'm a serial slacktivist and proud...

Following the most recent London NFPTweetup meeting of charity social media users, I was interested to read a thought-provoking and increasingly commented upon blog from @SamRSparrow (aka Samantha Sparrow) about 'slacktivism'. For those of you new to this term, and according to Wikipedia;

the word slacktivism is usually considered a pejorative term that describes "feel-good" measures, in support of an issue or social cause, that have little or no practical effect other than to make the person doing it feel satisfaction. The acts tend to require minimal personal effort from the slacktivist. Examples of activities labeled as "slacktivist" include signing internet petitions, the wearing of awareness ribbons or awareness bracelets with political messages, putting a ribbon magnet on a vehicle, writing blogs or statuses about issues on social networking sites, joining a Facebook group, posting issue-oriented YouTube videos, or altering one's personal data or avatar on social network services

This suggests to me that being a 'slacktivist' is considered a bad thing by at least the authors of the definition, who, are the truly engaged and spend their time moving heaven and earth to change the world. You do indeed do a great job but please get over yourselves.

Samantha's blog suggests that being a slacktivist might not be such a bad thing and that many people are involved with charities at this level. And I couldn't agree more. Millions of pounds have been raised by people wearing charity bracelets. Hundreds of millions have been raised through slacktivists supporting initiatives like Comic Relief, Children in Need and DEC Appeals. I don't see anything pejorative about that.

Read more at the Bottom Line Ideas Blog............

#ilovemyherobecause on Twitter, join now!

It's a Twitter meme in the making, so join it now! @HelpforHeroes is using Valentine's Day as a great opportunity to engage with Twitter users

How Race for Life is using JustGiving's APIs

Joanne Warner tweet

I work within the Digital Department at Cancer Research UK and my role is to get as many people as possible fundraising online.

Are new fundraising ideas getting crushed by fear or ego?

For the second time in a year, we've seen the Institute of Fundraising's Innovation panel report that an idea borne out of the financial services sector might be a go'er, but perhaps not. A score of three out of five for an initiative that helps fund good causes via activity that investors are undertaking anyway, and that costs the charity a small amount (£250) relative to the donations potential, seems strange.

Free hour of tech service advice on Twitter to mark 10th anniversary

Technology and support charity Lasa is celebrating the 10th anniversary of its online technology advice and information resource, knowledgebase, by holding a free "technology hour of service" on Twitt

cloud computing, sensitive data and data protection

The latest edition of Information Age includes an article on cloud computing. It refers to a recent report by The European Union’s European Network and Information Security Agency (ENISA).

Google calls to raise funds though... browsing the Internet via Chrome!

Google Chrome for a cause

Very interesting approach to both on-line fundraising, as well as product promotion.

Facebook meme for NSPCC - deadline today

In case if you are wondering why some of your friends change their Facebook profile photos (while getting used to the new profile pages in the meantime;)) to their favorite cartoon characters, here is

Your UK Fundraising

UK Fundraising - improving the effectiveness of charity and non-profit fundraisers

ukfundraising logo