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Individual giving

Individual giving, regular giving, monthly giving, direct marketing, stewardship, donor development

The Big Society - a view from the frontline

A 22 minute film by The Calouste Gulbenkian Foundation by Setla Productions.

Fundraising direct/database marketing by Griet Verhaert & Dirk Van den Poel

Dr Griet Verhaert and Professor Dirk Van den Poel at the University of Ghent, Belgium, present a summary of findings on the role of database marketing in improving direct mail fundraising.

The story of Charity Water

It’s hard to imagine what a billion people looks like really, but one in six might be easier. One in six people in our world don’t have access to the most basic of human needs.

About Face: a guide to street face-to-face fundraising from PFRA

The Public Fundraising Regulatory Association (PFRA) has published a best practice video about street fundraisers for council licensing officers and town centre managers.

Find your counterpart: mirror

A PSA created by VermilionInteractive in Boulder, CO for the Humane Society of Boulder Valley.

Our soldiers need The Soldiers' Charity

ABF The Soldiers' Charity unveiled a three-and-a-half minute film, created by digital agency Nonsense, at a screening last night at The Charlotte Street Hotel, London, to an invited audience of benef

WaterAid "Diarrhoea" TV ad by Kitcatt Nohr Alexander Shaw

Jeff Brooks at Future Fundraising Now criticised this video in Stupid ad agency

Leo Burnett: Shelter 'House of Cards'

Leo Burnett's campaign for Shelter from 2009.

The Sunday Times Giving List 2010

Alistair McCall, Editor of the Sunday Times Giving List explains how the list is compiled and provides an overview of philanthropy by the UK's wealthiest 1,000 individuals.

Whizz-kidz cinema advert

Uplifting, funny advert from March 2010 from young people's mobility charity Whizz-Kidz showing children in wheelchairs just having fun.

Your UK Fundraising

UK Fundraising - improving the effectiveness of charity and non-profit fundraisers

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