A nice simple idea presented in a compelling way by a fairly new organisation. Since the founder was born in September he's trying to get all other September-born people to give some money.
Oxfam GB has its own YouTube channel where it has posted 71 videos, some of them available in separate playlists such as 'G8 Summit 2008' and 'responding to emergencies'.
Not quite the sophistication of microloans organisations like Kiva.org or indeed of the background research into applicants that most grantmaking bodies undertake, but still a pleasing example of what