I’ve been poorly this week and missed out on lunch with one of my best business friends, a Baby Boomer like me.
Or maybe not like me at all?
With the pressure rising in the current recession, fundraisers should make sure they are making their messages 'boomer friendly', delegates will be told tomorrow at the Institute of Fundraising North
The Children's Society is trialling a multi-channel appeal targeting baby boomers in the West Midlands region.
UK Fundraising - improving the effectiveness of charity and non-profit fundraisers