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Trends

Discussing trends in social media for fundraising over at Le Web London

I am usually using this website to share most recent case studies of social media fundraising in action but tonight I will allow myself to look at more general trends.

Crowdsourcing our way to the future of fundraising

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As is usual towards the end of the year – and even more so towards the end of a decade – people tend to start postulating as to what the future will hold, leading to a pre-Christmas flurry of articles and blog posts about key trends to watch going forward.

In the good old days this used to involve journalists calling-round or sending emails in early November and then collating whatever their contacts contributed into an end of year trends piece. In an interesting sign of the times, this year social media has undoubtedly taken-over as the key way of sharing and collating thoughts on the future – with a range of crowdsourcing initiatives underway focusing on just this topic...

Click here to read on...

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