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The Third Screen: Marketing to Your Customers in a World Gone Mobile: How to Keep Up - and Soar Ahead - in the World of M-Commerce

The Third Screen: Marketing to Your Customers in a World Gone Mobile: How to Keep Up - and Soar Ahead - in the World of M-Commerce
  • Author: Chuck Martin
  • Publisher: Nicholas Brealey Publishing
  • Number of Pages: 240
  • Binding: Paperback
  • Published: 12th May 2011
  • Price: £14.99

This is not the Lean Back of the TV, or the Lean Forward of the PC, But Rather the Pull It Forward of mobile... It s up close, it s personal and it s always on.

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