Bit of a longer blog this week but I hope you’ll bear with me as I’ve come across an interesting issue that more and more charities, small businesses, community groups etc. are going to need to think about in relation to their web presence.
It stems from the increasing popularity of multiple browsers now being used by many of us to access the web. I should admit right now that I use a PC and a Blackberry but I’ve asked the views of colleagues with Android phones and Apple products and they experience the same issue (albeit in different ways).
Put simply, I’m baffled by how different the same thing can look on different browsers and the fact that some things don’t work at all in some browsers whilst everything is tickety-boo in others!
How important this is depends on how we are trying to deliver our core messages. Consider these examples;
I was looking at the RSPCA’s website and had cause to try and find some information about their rescue teams. The charity chooses to use videos to show footage of their teams in action and I think this is a great tool to support both campaigning and fundraising.
I watched the video in my preferred browser, Firefox but the delay in the film starting irritated me sufficiently to switch to Google Chrome, which is usually a faster browser. The video did indeed start more quickly (well, it actually started!) and I watched the team in action, hanging over the edge of a very high cliff to rescue a ram.
