A regular giving appeal for £2 a month, narrated by actor Kevin Whateley.
This is one of five videos shortlisted in the The Gold Star for Excellence in Fundraising DRTV Awards 2008, hosted by the International Fundraising Congress:
www.resource-alliance.org/ifc/latest_ifc_news/659.asp
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UK Fundraising - improving the effectiveness of charity and non-profit fundraisers
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