Chameleon and WPN to merge
Howard Lake | 22 April 2014 | News
Two agencies that work with both commercial and charity fundraising clients are to merge. Digital agency Chameleon and full service direct marketing agency WPN will now operate under the new name of WPN Chameleon Ltd.
The combined company will have a combined gross income of around £3.5 million. Their combined staff of around 50 were all informed this morning, together with clients.
Chameleon
Chameleon was founded in 1998 by Vicky Reeves. It provides a range of services including web design, user experience, email marketing, SEO, SEM and mobile and social media marketing. It holds the UK licence for the iRaiser integrated fundraising software package. Their clients includes Big Bus Tours, UNICEF, Macmillan Cancer Support and Deloitte.
Watson Phillips Norman
Watson Phillips Norman was founded in 2001 by John Watson and Maria Phillips. Watson was previously founder and Chairman of WWAV, now Rapp, and Maria was Creative Director.
The agency offers services including DRTV, direct mail, press and inserts. It clients include Which?, Oxfam, HomeServe, NSPCC and Fidelity.
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New senior team
The new senior team at the merged company will consist of
- John Watson: Chairman and Managing Director
- Vicky Reeves: Deputy Managing Director
- Dan Martin: Digital Strategy Director
- Jeremy Davis: Digital Services Director
- Maria Phillips: Director of Film and TV
- Gail Cookson: Fundraising Director
- John Eversley: Business Director
- Annette Thurgood: Business Director
- Bob Nash and Chris Martin: Joint Creative Directors
- Alison Meredith: Executive Planning Director.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.